Steppin' out, getting serious, starting from scratch, reinventing a brand, what is the brand, how do I communication it, using what medium, too many directions to explore, one will never be good enough, needs to be awesome or maybe just cool, with tons of different facets that go along with it, easy way or hard way, actually sitting down to do it, too much caffeine, execution and then inevitable launch, to be judged and critiqued by my peers, for the soul purpose of growth and eventual hopeful profit.
The story of a website. Part 1.
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